> The masthead: ‘Blender’ Is a bright, fun colour, it goes with the genre of the magazine (pop), it’s also a very striking colour therefore it catches the audiences attention. The cut in the masthead goes with the name. The name suggests that the magazine will include a mixture of artists and music genres which will attracts large quantities of different audiences.
> Main image: for their main image they have chosen to use Leona Lewis as she will attract a mass audience because she ahs won a talent contest (the x-factor) where people had to vote for her to win. So the editors already know that she’s a popular artist with a huge fan base that would want to read about her. She is biting her figure in the photo, which is a promiscuous gesture, this appeals to a male audience. Leona is also a very pretty female; many women and girls aspire to be like her especially because of her background story as she came from having a normal life (which may people can relate to) to being a big star, females would want to emulate this. She is wearing a plain dress, I think this has been done to give more attention to the additional cover line’s , but it also goes with the whole layout of the front cover as it’s very plain suggesting it is a more sophisticated magazine aimed more at a older audience aged between 18 - 30. The background of the cover is blank, placing more attention on Leona.
> The main cover line ‘Leona Lewis’ is in bold making it stand out, as it’s the main article therefore it’s the most interesting that’s why they want the audience to pay attention to it.
> The additional cover line includes a quote of what’s to be included in the magazine. This is a unconventional technique for a music magazine as it’s mostly used in gossip magazines. Nevertheless it’s a good way to hook in the audience as from reading the quote they would properly be interested in reading more.
The editors have included the headings of the main articles in the additional cover lines this will attract the reader, as they would want to further explore the articles mentioned as it’s on topics they would be interested in.