> The masthead is blue, which is a unisex color catching the attention of a wider audience, because it’s a unisex colour it implies that the magazine will have information that appeals to both males and females. The colour also make’s the genre of the magazine (rhythm and blues) quite obvious. Blue also connotes coolness and smoothness, which is how RnB music is portrayed as. The use of upper and lower case letters make's the masthead more distinguishable.
> The main image is of Usher; who is a well-known RnB artist evoking interest in the audience as they would immediately recognize him. Usher is also an attractive man with a lot sex appeal, this appeals to a female audience. It can also be seen as being homoerotic therefore also appealing to a male audience, however the image can also appeal to a straight male audience as they might be able to relate to Usher’s look or they might want to imitate Usher. The shot is a low angle shot emphasising the size of Usher, making him seem powerful, this is a desirable image most RnB artists strive for. Selective focus is used to blur out the background of the photo making Usher stand out more. Usher is wearing glasses so the audiences don’t see his eyes, this plus, his clothing make’s him look fashionable, this is something the audience might want to imitate. The glasses also make him look mysterious engaging the audience to read the main article, as they would be curious to find out more about him. Usher is also wearing what seems to be a very expensive watch, which connotes wealth. This suggests that he lives’ a very lavish lifestyle which is something audience’s envy and want to imitate. The watch can also be seen as subtle bling used to connote the RnB genre. Usher has a tattoo of a star on his hand this could be aberrant for the male audiences as they might see it as being too feminine, but I can still understand why they have decided to show the tattoo of the star as it makes Usher seems tough and it emphasizes his fame because of the connotes start have.
> The main focal point of the cover is Ushers wedding ring which links in with what the main cover line is about. They have focused on Usher’s marriage as the magazine’s main story because there was controversy surrounding his marriage; the audience’s would be interested as one of the main reason people read magazines is for the gossip. Initially when first looking at the cover page it seems as if Usher is swearing, this is done consciously in order to catch audience’s attention as it’s a provocative gesture.
> For the main cover line the word’s ‘USHER’ ‘HE’S NO.1’ have been made larger compared to the other few words describing the main article. There is more emphasis on the larger words in order to attract Usher’s fans.
> The additional cover line’s gives the audience a taste of what’s to be included in the magazine. Famous name’s are mentioned such as ’50 cent’ to draw in RnB fans. The word ‘sex’ is also repeated quite a few time’s as it’s a topic audience’s are interested in reading about.
> The word ‘swagger’ on the cover is written in a graffiti giving it RnB connotations plus it relates to teenager’s, this is important as their the target audience because they’re age group are the main one’s that consume RnB music therefore they’re the one’s likely to buy the magazine. The word is also colloquial which again is something teenagers can relate too. It’s also the only word in the front page that’s in red which make’s it more prominent
> The website ‘Vibe.com’ is listed at the bottom of the cover, this is a way for Vibe to promote their website, which ultimately leads to audience’s being more interested in the magazine.
> The main image is of Usher; who is a well-known RnB artist evoking interest in the audience as they would immediately recognize him. Usher is also an attractive man with a lot sex appeal, this appeals to a female audience. It can also be seen as being homoerotic therefore also appealing to a male audience, however the image can also appeal to a straight male audience as they might be able to relate to Usher’s look or they might want to imitate Usher. The shot is a low angle shot emphasising the size of Usher, making him seem powerful, this is a desirable image most RnB artists strive for. Selective focus is used to blur out the background of the photo making Usher stand out more. Usher is wearing glasses so the audiences don’t see his eyes, this plus, his clothing make’s him look fashionable, this is something the audience might want to imitate. The glasses also make him look mysterious engaging the audience to read the main article, as they would be curious to find out more about him. Usher is also wearing what seems to be a very expensive watch, which connotes wealth. This suggests that he lives’ a very lavish lifestyle which is something audience’s envy and want to imitate. The watch can also be seen as subtle bling used to connote the RnB genre. Usher has a tattoo of a star on his hand this could be aberrant for the male audiences as they might see it as being too feminine, but I can still understand why they have decided to show the tattoo of the star as it makes Usher seems tough and it emphasizes his fame because of the connotes start have.
> The main focal point of the cover is Ushers wedding ring which links in with what the main cover line is about. They have focused on Usher’s marriage as the magazine’s main story because there was controversy surrounding his marriage; the audience’s would be interested as one of the main reason people read magazines is for the gossip. Initially when first looking at the cover page it seems as if Usher is swearing, this is done consciously in order to catch audience’s attention as it’s a provocative gesture.
> For the main cover line the word’s ‘USHER’ ‘HE’S NO.1’ have been made larger compared to the other few words describing the main article. There is more emphasis on the larger words in order to attract Usher’s fans.
> The additional cover line’s gives the audience a taste of what’s to be included in the magazine. Famous name’s are mentioned such as ’50 cent’ to draw in RnB fans. The word ‘sex’ is also repeated quite a few time’s as it’s a topic audience’s are interested in reading about.
> The word ‘swagger’ on the cover is written in a graffiti giving it RnB connotations plus it relates to teenager’s, this is important as their the target audience because they’re age group are the main one’s that consume RnB music therefore they’re the one’s likely to buy the magazine. The word is also colloquial which again is something teenagers can relate too. It’s also the only word in the front page that’s in red which make’s it more prominent
> The website ‘Vibe.com’ is listed at the bottom of the cover, this is a way for Vibe to promote their website, which ultimately leads to audience’s being more interested in the magazine.
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